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why social media management
Social media management is the process of managing a complete social media strategy. Social media management is a little more strategic – it involves more than just replying to tweets and comments.
Social media management is linked to other important aspects of your digital marketing strategies which must be built on strong factual information. You also need to move beyond demographics and start focusing on and understand what your buyers value.
Content schedule will become the road-map for what content is to be published and when and on what platform. The most used platforms today are Facebook, Instagram & Twitter. YouTube also plays a major role in social media marketing; videos are becoming more and more the better choice of visual on-line advertising. And do not forget TikTok.
Facebook is a powerful marketing tool – it’s a great space to keep customers informed, develop brand identity, and broaden your reach.
A picture is worth a thousand words. Photos are the most-engaging content on the Web, and Instagram is ideally suited for this – storytelling. It follows that Instagram is a great platform to engage your fans and keep them coming back for more. Using Instagram to test what resonates with your audience visually will help you develop your branding across the board. You can incorporate the imagery you use on Instagram into your other marketing channels.
YouTube is the internet’s second largest search engine and can help improve your Search Engine Optimization and overall brand presence. As a small business, you must continually think of ways to get your products and services in front of as many people as possible, all without breaking the bank. Using YouTube for your business can be a cost-effective way to grow it, if used regularly as part of your marketing strategy.
Some quick answers to questions you may have?
Yes, but there are paid options too. The FREE option has more than enough information to give your business an excellent exposure.
Yes. The system is very intuitive. You will be able to enter and update the detail by yourself.
Yes. When you are ready to upgrade your listing with more information, you can upgrade to a paid option of your choice.
The FREE version is valid until you remove it. The paid versions is valid for one year and will automatically be removed when expired and not renewed. You will receive a reminder well in advance of the expiry date to renew your subscription.
Yes, but the subscription fee is so low, why would you want to do that?
Once you have opted for a paid option, it is valid for one year when it will expire and all the information will automatically be removed. You can then re-enter your subscription using the FREE option.
No. If you want to add a logo to your content, you have to opt for a paid option – see the pricing tables. If you do not have a logo, we will be able to create one for a small fee.
Yes and No. The Business Directory is what its name says, a business directory. The FREE version has space for only one image such as the storefront. The paid option has more space for images, but it is not recommended advertising frequent changed products and prices – it is more for static type of product categories, such as camping, gardening, tools, cosmetics, clothing, etc. There is an extensive list of categories you can choose from.
Yes. For a small fee we can create beautiful graphic designs for your business.
No. We can manage your social media marketing for a fee. The minimum period is for one year payable in advance. Contact us to discuss your need and the cost thereof.
If you need more detailed information or have questions which is not covered in the F.A.Q. section, do not hesitate to contact us for answers.